Magazine freebies

I wonder if I can write this without turning it into an ad for a teen magazine? On our last travels together Daughter purchased a magazine to help her survive all that time on the train. Never mind the bag full of books. Anyway, it turned out fairly useful, as it offered a free bag, which we used before too long, and it certainly helped us get home. The other freebie was a Meg Cabot book.

Or two part books, to be exact. It was the first chapters of book ten in the Princess Diaries series. And also the first chapters about new series Air Head. It’s really very clever to provide the beginning of a book for free. Once you’ve started reading you’ll go crazy if you can’t finish it. So, you’ll understand why I didn’t begin reading.

Cathy Cassidy has also had freebies like this, but I wonder whether it only works with really girlie books? Could readers of girl magazines be tempted by other types of books in this way, too?

I myself keep going on and on about the women’s magazine I picked purely on the basis on it offering a complete book, which felt like good value. It was the first Ann Granger crime novel, and on the strength of that free book I have by now bought at least a dozen more.

Almost as free are the World Book Day £1 books. With the school vouchers they are free, and even without I feel £1 is good value. In the last few weeks I have read two WBD books, by Meg Cabot and Neil Gaiman. In one case it was a way of finding out was someone is like, and in the other it was simply another book to enjoy.

I hope lots of non-readers can be convinced to try books this way.

4 responses to “Magazine freebies

  1. I am a complete sucker for free books on magazines and have found lots of good stuff there, too. I am also not averse to magazines which offer free bags. I will buy a mag if it has a free bar of chocolate on it. Oh, let’s face it…..I just like buying magazines and the freebies are an extra inducement!

  2. I like a woman with a low threshold for light magazines. Just this week I sent the Resident IT Consultant out for a mag, for “research” purposes only. It turned out to be a bit of a dud, but the free chocolate looked very tempting.

  3. I miss Penguin 60s: the summer they started, I was interning in central London, broke, hot and in love with literature. I would buy two a day from the no-longer-extant Books Etc near Covent Garden station: one to read on the train home, one for the next morning. They fit in pockets, could be read in the commuter crush, and were easy to lend or gift. I discovered so many writers that way (Katherine Mansfield comes to mind). Now the Penguin “essentials” or “minis” or whatever they are called are the price of normal books! And no free chocolate to speak of…

  4. I agree. I mentioned them in a post on the beauty of small books in general.

    For some reason I gave a whole pile to my mother, so they are in the “wrong” place right now.

    I think there were some children’s ones as well.

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